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Six Ways to Improve Staff Effectiveness and Retention in your Gym

You have clear goals for your boutique fitness studio, and you’ve already put the work in to grow your gym into your dream business.

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Business Tips

Eight Steps to Sell More Fitness Memberships

If you are like most fitness business owners, selling more gym memberships and class packages is at the top of your priority list. You need a steady influx of new gym members to grow your business, no matter your studio modality.

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Business Tips

The Three Essential Objectives to Improve Gym Sales and Profitability

In the fitness industry, we often see an over-prioritization of a gym’s marketing strategies without a clear roadmap for how to enhance the retention of those potential customers

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Business Tips

How to increase attendance and retention in your gym this summer

Summer in the boutique fitness industry can be stressful for studio owners.

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Business Tips

How to Increase Your Boutique Studio Sales by Optimizing Your Intro Process

As a gym owner, new leads are likely a high priority for your fitness business. Each client who walks into your studio has the potential to bring thousands of dollars in new revenue, but they have to convert from their trial into a membership.

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Business Tips

Are your clients staying? Improve your gym's retention rate with these strategies

As a boutique fitness owner, you likely focus a majority of your time and energy on encouraging new clients to sign up for a membership at your studio or gym. Hopefully, you regularly check in on your conversion rates from intro to long-term package in your fitDEGREE software, and you've choreographed your ideal new client flow using steps like these...

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Business Tips

8 reasons why your intro offer isn’t converting into long-term memberships

Most studio owners agree that attracting new leads who will purchase a long-term package is a top priority. Studios spend much of their budget on advertising, but capturing the right client with engaging, effective marketing is only half the challenge...

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Business Tips

Are large class packages harming your gym's business? How to price for competitive growth.

Pricing is one of the most common reasons that studio owners and managers seek out business coaches. Without a coach who understands the standards in the fitness industry as a whole, your pricing strategy...

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Business Tips

7 Ways to Boost Your Event Marketing and Capture Your Perfect Customer

Continuing with our "think outside the digital ad" series, let's talk about event marketing. Are you looking for a chance to get face-to-face with your ideal clients? Event marketing might be the perfect option for you.

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