What Does It Cost to Run a Barre Studio?

Pexels Anthony Shkraba 4348404- Fit Degree
Pexels Andrew Neel 2312369- Fit Degree
Blog Details Img- Fit Degree
Thinking- Fit Degree
Pexels Cottonbro 5076531- Fit Degree

What Does It Cost to Run a Barre Studio?

Read Time :

As a barre studio owner, there will be many business costs that need to be covered. But whether you decide to run a barre studio as a franchisee or open your own studio, those costs will vary. 

We’ve broken down the costs of running some of the major barre studio franchises and the costs of starting your own studio business so you can compare. 

Pure Barre Franchise Costs

Pure Barre is the largest and most established barre franchise with over 500 studios across North America. Pure Barre has been around since 2001 and became a franchise in 2008. The headquarters is in Irvine, California.


Franchise Fee: $60,000

Training-Related Expenses: $500-$3,000

Real Estate/Lease: $7,000-$33,500

Leasehold Improvements: $20,000-$185,000

Signage and Graphics: $15,000-$20,000

Insurance: $900-$1,000

Specialty and Other Exercise Equipment: $3,000-$7,000

Opening Inventory: $15,000

Utility Deposits: $0-$1,000

Licenses and Permits: $0-$3,000

Furniture, Fixtures, and Related Supplies: $16,000-$21,000

Audio/Visual Equipment (including Computer System): $14,500-$18,500

Shipping: $1,000-$4,000

Pre-Opening Marketing: $1,000

Instructor Training and Related Expenses: $8,750-$22,250

Reserve Funds for 3 Months: $15,000-$30,000

Estimated Total: $191,650 - $439,250

Ongoing Expenses

Royalty Fees: 7% of gross sales

Marketing Fees: 1% of gross sales

Source: FranchiseDirect.com 

This is one of the most reputable barre franchises but also one of the most expensive.

Barre3 Franchise Costs

Barre3 has more than 155 franchise studios run by female entrepreneurs in the US plus an online-workout streaming-subscribe base in over 98 countries. It’s been around since 2008 and the flagship studio is located in Portland, Oregon. 


Franchise Fees: $41,250-$50,000

Financing Fees: $0-$9,372

Insurance: $3,500-$4,000

Training/Travel Expenses: $750-$10,000

Lease Expenses: $4,300-$23,470

Professional Services: $1,000-$5,600

Site Selection: $5,000

Architects, Engineers, Contractors, and Designers: $31,000-$36,000

Additional Engineers: $0-$5,500

Leasehold Improvements: $153,550-$374,400

Equipment: $11,830-$24,826

Software: $237-$900

Opening Inventory: $8,250-$12,400

Grand Opening Advertising: $5,000-$8,000

Reserve Funds for 6 Months: $32,000-$60,000

Estimated Total: $297,667 - $629,468

Ongoing Expenses

Royalty Fees: 5% of gross revenue or $850 per month, whatever is greater

Source: Barre3Franchise.com 

There is the most expensive of the three barre franchises were examining, however, the price varies greatly depending on the market where the barre studio is located. 

fitDEGREE can support your Studio Fitness

Consult with us now!

The Bar Method Franchise Costs

The Bar Method has 122 studio locations in the US and Canada. It opened in 2001 with the flagship store San Francisco, California, and opened an online platform in 2013. 


Franchise Fee: $50,000

Fitting Up the Studio: $150,000-$250,000

Other Start-Up Costs: $61,500 to $155,500

Working Capital: $30,000 to $90,000

Estimated Total: $291,500 - $545,500

Ongoing Expenses

Royalty Fees: 6% of gross sales

Source: TheBarreBlog.com

It’s difficult to know the costs of franchising a The Bar Method studio without directly inquiring because they aren’t at all transparent about costs on their site. 

Opening Your Own Studio

Opening your own studio, overall, actually means less cost than buying into a franchise if you examine the numbers. 


Franchise Fees: $0

Demo/Build Out/Facilities: $75,000

Equipment: $10,000

Signage/Marketing: $10,000

Legal/Professional: $15,000

Reserves: $30,000

Miscellaneous: $10,000

Mistakes: $50,000

Estimated Total: $200,000

Source: Amy Mewborn – Systems of Success

While there are certainly disadvantages to going it alone in the barre business– such as lacking resources/having to start from scratch, higher risk of mistakes, higher legal costs, and a longer and more challenging learning curve –these disadvantages could really be worth the money saved from not investing in a franchise if you can make good profit margins. 


The numbers don’t lie– starting your own barre studio proves cheaper than investing in an existing barre franchise. However, it’s important to note that a larger investment in a franchise could yield higher profits than what you could make owning your own business. It’s important to research the numbers, seek out expert advice, and get as much industry education as possible before deciding how to invest in a barre business. 

Looks like you are finding this valuable, would you also like our latest copy of Navigating the New Normal?
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Fitness Industry Summers: How to Make the Most of a Slow Season

Seven Steps to Run an Effective Fitness Studio Challenge to Increase Engagement and Revenue

Get More Gym Leads with Nurses and Teacher Appreciation Week

Boost Member Engagement and Retention in Your Studio with Intentional Programming

Membership Renewal Strategies: Keep Your Gym Clients Committed Year after Year

Seven Ways to Provide Exceptional Service in Your Studio to Stand Out and Keep Members

Membership Models Demystified: Finding the Right Fit for Your Fitness Studio

Building a Strong Community: How to Foster Authentic Connections in Your Boutique Fitness Studio

Customer Spotlights: Showcasing Success Stories to Boost Gym Engagement

2024 Fitness Trends: Embracing The New Boutique Fitness Trends to Stay Ahead

Elevate Your Studio: The Power of Customer Spotlights to Boost Gym Engagement

Elevate Your Boutique Fitness Studio: Year-End Reflections for Ongoing Success

Unwrap Your Gym's Irresistible Holiday Campaign in 4 Steps.

Unleashing the Power of Newsletters: A Guide for Fitness Studio Owners to Boost Holiday Engagement

How to Boost Your Boutique Fitness Studio's Social Media Presence

Social Media Marketing For Fitness Studios: Building Genuine Connections Over Vanity Metrics

Mastering Employee Management: Best Practices for Boutique Fitness Studio Owners

Crafting a Comprehensive Handbook for Your Boutique Fitness Studio

Crafting a Successful First Year: Must-Have Events for Your Boutique Fitness Studio

Are Your Boutique Fitness Studio's Monthly Costs Weighing You Down? Here's How to Find Out

Revamp Your Fitness Studio: A Guide for Successfully Deciding When to Pivot

How to Create Effective Business Goals for Your New Boutique Fitness Studio: A Comprehensive Guide

Ready, Set, Launch: Your Fitness Studio's Complete Opening Day Checklist

How to Find, Interview, and Hire Staff for Your Fitness Studio

Boosting Your Fitness Studio's SEO Effortlessly: Simple Tips for Studio Owners

The Power of Video Marketing: How Fitness Studio Owners Can Attract More Clients

Six Strategies To Create And Market Your Boutique Studio’s Value Proposition

7 strategies for your boutique gym to compete against large brands

What Type of Financing is Right For My New Fitness Business? A Complete Guide

Six Steps to Create Your Fitness Studio’s Successful Business Plan

Your Complete Checklist to Market Your Fitness Business

How to Create a Captivating Founder’s Story For Your Fitness Studio

How to Identify Your Boutique Gym’s Ideal Client

Four Steps to Create the Perfect Mission Statement for Your Fitness Studio

3 Steps to Build a Strong Brand Strategy for Your Fitness Business

How to choose the perfect space for your fitness studio

Finding a niche for your new business

How to Leverage Business Partnerships to Improve Your Fitness Business

Improve Your Gym's Sales Success With Three Simple Questions

Black Friday Marketing: Your Complete Checklist for Fitness Studios

Three Steps to Improve Your Gym's Sub Policies

Do your staff feel appreciated? How to Improve retention with Employee Appreciation Week.

Seven Questions to Keep Your Gym Staff Happy and Engaged

The free marketing tool you need in your fitness business

Your Gym Needs a Budget: How to Increase Your Fitness Business’s Profitability in Six Steps.

Stop Doing it All: 4 Partners to Help Your Fitness Business Grow

How to Overcome Common Sales Objections to Sell More Gym Memberships

Six Ways to Improve Staff Effectiveness and Retention in your Gym

Eight Steps to Sell More Fitness Memberships

The Three Essential Objectives to Improve Gym Sales and Profitability

How to increase attendance and retention in your gym this summer

How to Increase Your Boutique Studio Sales by Optimizing Your Intro Process

Are your clients staying? Improve your gym's retention rate with these strategies

8 reasons why your intro offer isn’t converting into long-term memberships

Are large class packages harming your gym's business? How to price for competitive growth.

7 Ways to Boost Your Event Marketing and Capture Your Perfect Customer

Are You Using Pop Up Classes to Capture Your Perfect Customer? Here's How.

7 Steps to Create a 12-Month Marketing Calendar to Boost Engagement All Year

How to Maximize Guerilla Marketing to Drive New Clients to Your Gym

Is your gym set up for success? How to create and set achievable new goals in 2022

Is your staff growing your business? How to give constructive feedback to improve buy-in

How to increase your gym's profits without actually making any more money

Client Communication Excellence: Stand Out With These 4 Tools

Member Retention For Long Term Growth

Why Getting More Reviews For Your Gym Should Be A Top Priority

Referrals Should Be A Top Priority For Your Business

Navigating The New Normal

Testing And Tracking Intro Offers

How To Build Your Intro Offer: The 3 Variables to Consider

Membership Contracts and Why You Need Them

Creating A Successful Sales Process

Importance of an Initial Consultation

10 Rules For A Standard Group Class Model Pricing Structure

5 Key Factors For Creating A Revenue-Generating Pricing Structure

7 Things Your Website Needs To Turn Clicks Into Clients

5 Tips to a Successful Studio Management Software Transfer

The 5 Social Media Tools You Need Right Now

Why your Fitness Business Can't Survive Without Community and How to Build a Powerful One

7 Things Your Website Needs To Turn Clicks Into Clients

Why your Fitness Business Can't Survive Without Community (and How to Build a Powerful One)

Membership Contracts and Why You Need Them

Switching Studio Management Software: Reality vs. Expectation

How To Build Your Intro Offer: The 3 Variables to Consider

10 Rules For A Standard Group Class Model Pricing Structure

5 Tips to a Successful Studio Management Software Transfer

The 5 Social Media Tools You Need Right Now in Your Fitness Studio

5 Key Factors For Creating A Revenue-Generating Pricing Structure

How To Build Your Intro Offer: The 3 Variables to Consider

What Does It Cost to Run a Barre Studio?

How the Best Fitness Studios Niche Down to Build Their Business

How to Practice Self-Care When Your Job is to Care for Others

12 Facebook Live Tips for Fitness Studio Owners

Friends Don’t Let Friends Yoga Alone: 11 Tips for Successful Referral Marketing

How Your Yoga Practice Can Spark Gratitude

The 3 Main Ways Your Studio Website Is Failing You and How You Can Fix Them

Should You Crowdfund Your New Yoga Studio Business?

4 Reasons Your Members are Bouncing After Their Class Pass is Finished

Why Yoga Studios Are a Booming Business Right Now

Using Your Yoga Studio Business Software for Marketing 

The Importance of Having Yoga Studio Scheduling Software

Posts You Might Like

Why The Barre Workout Studios Are Growing So Fast 

Barre is not just a studio fitness trend, it’s one of the fastest-growing fitness trends in the industry. The American Council on Exercise noticed a rise in popularity of barre classes after the release of the movie Black Swan in 2010. 

5 Portable Ballet Barres You Can Take Anywhere

The fusion of ballet, pilates, dance, and yoga makes barre classes a great workout for people of all ages. While most of barre is isometric movements and static stretching, it’s best practiced with one thing: a barre.

How to Get Your Barre Certification

So, you’re interested in getting a barre certification. 

Software Updates

Software Update Img- Fit Degree
Want to know about the latest improvements to fitDEGREE?
Black Friday
Calender Icon Img- Fit Degree
Ready to switch to a more affordable, customer-friendly management tool? We've got you covered.

Get all the resources
in your inbox

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

About the author:

fitDEGREE Team

fitDEGREE is a socially-driven studio management software designed specifically for fitness, health and wellness businesses.

fitDEGREE is powerful, yet economical and most of all, user friendly. By using the newest technology platforms, we seek to provide the best user experience for both the studio owners and their clients at a modest price.