While your software is key to the functionality of your business, your studio brand is ultimately based on one thing: your instructors. To build a successful studio, you need a team of talented, thoroughly-loved professionals to support your business. The teachers you hire will determine whether your business makes it or not. Hiring the wrong instructors could lose you business faster than you can say “Namaste”.Read More
By now you’ve probably figured out that technology is your friend when it comes to running your business. But you’re also probably aware of how time-consuming and overwhelming running a studio can be. Managing a yoga studio and teaching yoga are two different things entirely. Luckily, there are amazing tools out there to help you manage your business.Read More
Fact: It’s five times more expensive to get a new student to sign up than it is to keep a current student. Even with a high number of new members every month, a high drop rate is fiscally bad news for business even if you have a high number of new students.So how do you keep your students happy, improve retention rates, and spend less on acquiring new students to replace the ones you lose?Read More
Branding your studio is so important, particularly in such a booming industry as yoga. Whether online or offline, your branding will make or break your business. You have to be able to stand out from the dozens or even hundreds of yoga studios in your area.
But don’t fear, we have some tips to ensure your studio branding is setting you up for sweet studio success.Read More
No matter the job or industry, many people find there’s just never enough hours in a day to accomplish everything you want to get done. That means feeling like you’re always behind and playing catch up. That’s not a good feeling to have—it wears on your business and it wears on your soul. Rather than work more, you can be productive by prioritizing what really matters.Read More
Well, another year has nearly come and gone––you know what that means. It’s time to talk about New Year’s Resolutions! And while we fully support those personal resolutions like getting in more sessions on the mat or getting more veggies in your diet, we’re not here to talk about those. As a fitness studio owner, you obviously already have a handle on setting goals for your health and fitness. We’ll leave the personal resolutions-making to you.Read More
Reviews in the modern digital world are gold for businesses like yours. The yoga industry is pretty saturated now, so your potential customers rely on the experiences of others to determine whether they want to give your studio a shot. So how do you go about getting reviews for your studio?Read More
Where would we be without the two Millennial stereotypes of doing yoga and drinking lots of wine? Nowhere. That’s where. Because drunk yoga is now a thing offered at vineyards and studio venues all over the US.
Now we can combine two of our favorite things into a harmonious activity that leaves us feeling refreshed and a little tipsy. With that in mind, breathe in, breathe out, and sip on these 10 wine and pose pairings.Read More
Most yogipreneurs realize sooner rather than later that running a yoga business is very different from teaching people how to do yoga. Going into downward dog can end up meaning something way different and not as pleasant if you end up making the wrong moves for your business, particularly early on.Read More