When shopping for software for your studio, there are a number of factors to consider. It’s a big decision, after all. fitDEGREE has put together some key questions to ask when analyzing software providers so you can make the most well-informed and confident choice for the unique needs of your business.
Your new software should be easy-to-use while also offering intuitive features you need to run a successful studio. These features should give you more time back, not take up your time.
Specific features to look for:
It’s important to find a software provider that not only fits within your budget but also allows you room to grow your business without driving up costs. When looking at pricing, seek answers to the following questions:
There’s nothing more maddening than studio software that you can’t fully trust with payments. Your software needs to be equipped with automated billing and payment processing– it will be a breath of relief for both you and your students. Make sure to ask:
The easier you can make your studio experience for your students, the more likely they are to stick around. Your members need to be able to interact with your business whenever, wherever.
Software providers who truly care about the studio businesses they service should provide helpful insight and education about the industry. After all, they’re in the business of helping you grow your business. Ask:
You can’t afford to invest in a software solution that doesn’t synchronize your data and tools. Your studio needs software with fully integrates your websites, marketing, and business management tools. Be sure to ask:
When you start using any new software solution, there’s always a learning curve. Your software provider needs to be able to provide as much custom guidance as you need to become confident using their software. Ask the provider:
Not every software provider offers satisfactory customer support once onboarding is complete. Be sure that this software provider:
Even if a software provider seems like a great fit for you, at the end of the day, you still need to be able to see this software in action before making a final decision. Be sure to ask:
If a software provider has answers that satisfy all of the above questions, then you can be confident that it’s the right software solution for you.
It seems like every day, there is a new tool or app that makes social media easier for small businesses and entrepreneurs to take advantage of. These apps make it possible for almost anyone—with a bit of vision and dedication—to put together a brand's social media plan and execute it like a pro.
If you are serious about growing your yoga business, you need to be ready to harness the power of referral marketing. So how exactly do you do that? It’s not always as simple as just asking your customers to spread the word about your studio–– you need to motivate and incentivize people to help you grow your studio.
In the fast-paced and busy lives we live, it can be easy to slip into a routine and lose sight of the things we're grateful for in life. Studies have shown that being able to consciously note what you’re grateful for and actively practicing the habit of thanking the people in your life can improve your mental and physical health. As a yogi, you’re aware that yoga isn’t just a practice of the physical body–– it’s a practice of the mind, body, and spirit. Every time you step onto the mat, you’re engaging in an energetic lesson that goes beyond just your muscles and breathing–– it’s a practice that can spark gratitude. And as many experienced yogis can attest, when you put out love and gratitude into the universe, it comes back to you.